Strength in Every Step: Corazon Maquera’s Lifelong Hustle in Hog Raising

Corazon A. Maquera

Sitio Linis, Barangay Sipsipin, Jala-Jala, Rizal

Business: Hog Raising

MFI Partner: ASHI

A Trailblazer Since 1995

At 74 years old, Corazon Maquera is proof that age and hardship are no match for perseverance. A member of ASHI since 1995, she continues to run her hog-raising business in the remote area of Sitio Linis, Jala-Jala, Rizal despite physical limitations, environmental obstacles, and years of disasters that have tested her endurance. Using a cane to walk, she still manages a bustling inventory of 10 fatteners, 13 piglets, and one sow about to give birth to 15 more piglets, giving a potential total of 39 heads.

 With the help of 10 to 15 haulers, Corazon keeps her operations moving, even in a barangay with no electricity or running water. Her piggery relies on a generator for power and a deep well for water, underscoring just how resilient and resourceful she’s had to become.

Battling Storms and Sickness

Before focusing on hog-raising, Corazon also operated a fish cage business until it was destroyed by typhoons and flooding. She then shifted to livestock, where she had to contend with the African Swine Fever (ASF) and Foot-and-Mouth Disease (FMD). Determined not to be defeated again, she implemented strict hygiene protocols. She maintained a clean facility and did not allow visitors into her piggery, reducing the risk of contamination.

A Pragmatic Approach to Business and Borrowing

ASHI has supported Corazon through financial assistance programs, particularly during critical phases of her business. Loans have allowed her to buy feeds for her piglets and keep operations running even when income was uncertain. She’s known for her disciplined approach to finances, setting aside loan proceeds and spending only when absolutely necessary. Her strategy includes buying on deferred payment terms from suppliers, then paying them back once she generates revenue.

Grounded and Growing

Corazon may not dream of massive expansion, but her goals are clear, grounded, and deeply personal. She wants to buy the lot adjacent to her piggery, not just to grow her business, but to create more breathing space for her animals. She hopes to finally install permanent electricity and water service, which would significantly ease the physical demands of her daily routine.

More than anything, Corazon says that continuing to work despite her age and the absence of modern conveniences keeps her strong. She draws motivation from the hope that her business can help her children finish their studies and create better futures for themselves.